Thread: about ACER Company

Acer Incorporated (LSE: ACID, TSE: 2353)
(traditional Chinese: ????????) is a Taiwanbased
multinational electronics manufacturer.
Its product lineup includes desktops
and laptops, as well as personal digital assistants
(PDAs), servers and storage, displays,
peripherals, and e-business services for business,
government, education, and home
users.
Acer is the third largest computer manufacturer
in the world (by sales) after HP and
Dell Inc.;[2] the company owns the largest
franchised computer retail chain in Taipei,
Taiwan.
History
Originally named Multitech, it was founded
by Stan Shih (???), his wife Carolyn Yeh, and
a group of five others in 1976. Multitech was
eventually renamed Acer in 1987. It began
with eleven employees and US$25,000 in
capital. Initially, it was primarily a distributor
of electronic parts and a consultant in the
use of microprocessor technologies, but over
time it began to grow as a PC manufacturer.
The global headquarters is located in Hsinchu
City, Taiwan.
Acer purchased Texas Instruments’ mobile
PC (laptop) division in 1997.
In 2000, Acer spun off its manufacturing
operation as Wistron Corporation, to focus itself
on branding business. In deciding to support
the sales of its product lines through
specific marketing activities that best utilise
distribution channels, Acer grew worldwide
while its labour force contracted. In 2002,
the pan Acer Group employed 39,000 people
supporting dealers and distributors in more
than 100 countries. Revenues reached
US$12.9 billion that year. By 2005, Acer employed
7,800 people throughout the world
while maintaining a global sales and service
network. Revenues were US$4.9 billion in
2003[4] and US$11.31 billion in 2006. Acer’s
North American market share slipped over
the past few years while the European market
share has gone up.[5]
In Europe, Acer mounted an association
with the Ferrari Formula 1 Team. Prior to
this they were associated with Prost Grand
Prix in 2001 and the BAR-Honda team in
2002. Their sponsorship of Prost was intensive
and resulted in buying the naming rights
to the engine. Throughout the 2001 season
the team were referred to as Prost-Acer.
After Prost folded, Acer sponsored the BAR
team. Acer then began to offer a line of
premium laptops and LCD monitors with Ferrari
branding. It has recently broadened the
scope of its relationship with Ferrari by announcing
it will sponsor the Formula One
team until 2008. Acer has recently introduced
the Ferrari line of products to North
America, and rolled out a Ferrari-branded
line of PDA devices.
Acer ranks as the world’s No. 3 branded
PC vendor behind the Hewlett Packard Company
and Dell Inc, recently claiming the No.3
rank from Lenovo.[6]
Acer ranks as joint second largest manufacturer
of PCs too. [7]
On August 27, 2007, Acer announced
plans to acquire U.S. based rival Gateway
Inc. for US$710 million. J.T. Wang, the company’s
chairman, said in a statement that the
acquisition "completes Acer’s global footprint,
by strengthening our U.S. presence."[8]
In January 2008, Acer announced that it had
acquired a controlling interest of 75% of
Packard Bell.[9]
In September 2008, Acer surpassed HP
and Dell over worldwide notebook shipment
becoming No.1 in the world. [10]
Operations
Australia
The Australian subsidiary of Acer is Acer
Computer Australia (ACA). The subsidiary
was established in 1990. and is currently
Australia’s third largest personal computer
vendor, behind Hewlett-Packard Australia
and Dell Australia and New Zealand. Acer
Computer Australia has Australia’s highest
overall market share in notebook PC and tablet
PC sales. The company is also Australia’s
leading PC vendor in government and education
markets. Acer Computer Australia has
480 employees as of 2006.
India
Acer’s subsidiary in India is Acer India, is the
vendor in key segments such as education,
desktop computers and low profile notebooks
for education purposes. Its headquarters are
in Bangalore, India. Leveraging the vast collective
technological resources available -
Acer India (Pvt) Ltd., was incorporated as a
wholly owned subsidiary of Acer Computer
International Ltd. on 9th September 1999.
Europe, Middle East and Africa
Acer sells in the Europe, Middle East and
Africa (EMEA) region in the notebook sector.
Confirming its appearance in the EMEA notebook
market, in 2005 Acer ranked among top
10 in 13 countries: Italy, Spain, Austria, The
Netherlands, Switzerland, The Czech Republic,
Russia, Portugal, Belgium, Denmark, Poland,
Hungary, Slovakia and the Federation
of Bosnia and Herzegovina.
North America
Acer America Corporation, headquartered in
San Jose, California, is a member of the Acer
Group. Acer’s R&D, engineering, manufacturing
and marketing operations in the United
States and Canada are handled by Acer
America Corporation. In September 1990,
Acer acquired Altos Computer Systems, one
of the top manufacturers of multi-user and
networked UNIX computer systems for commercial
markets. In February 1997, Acer acquired
Texas Instruments Mobile Computing
business, including the award-winning
TravelMate and Extensa notebook lines, making
Acer the fourth-leading notebook manufacturer
in the United States. Acer America’s
Canadian office, in Mississauga, Ontario,
handles repair of Acer, Gateway, and EMachine
Notebooks and Desktop PCs for
Eastern Canada. The repair facility in
Temple, Texas handles many service oriented
functions for North America. Acer owns Gateway,
eMachines and Packard Bell brands in
North America.
Controversy and
criticism
Acer has been the subject of lawsuits, notably
from its rival, Hewlett-Packard. According to
the lawsuit, Acer was infringing numerous
technological patents, including power management
in notebooks. Unleashed that Acer
obtained patent designs which are registered
by HP, without any approval and agreement.
HP has filed damage claim of 3.2 Billion U.S.
dollars against Acer for the infringement of
patents rights.[11]
Acer America Corporation has previously
had an unsatisfactory record with the United
States Better Business Bureau. It currently
has a BBB Rating of D-.[12]
Acer and Linux
Acer has stated that it will be pushing Linux
aggressively on its new laptops and notebooks.
They are already heavily promoting
Linux for its low cost netbook range put out
in late 2008, but senior staff have said that
Acer will also push Linux on its laptops as
well. Acer has already started selling Linux in
its Media PC business.[13] Linux support for
older Acer laptops is still variable due to the
use of a variety of unsupported chipsets.
Products
Acer Notebook
Acer Aspire 3610 Notebook
Acer Aspire 4520 Notebook
Acer Aspire 5520 Notebook
Acer Aspire One

Desktops
• Acer Aspire series
Notebooks
• Acer TravelMate series
• Acer Gemstone series
• Tablet PC series
• Acer Aspire series
• Acer Aspire Timeline series[14]
• Acer Extensa series
• Acer Ferrari series (CPUs: Mobile AMD
Turion 64)
Netbook
• Aspire One
Nettop
• AspireRevo
Personal digital assistants
• S Series of Palm OS PDAs
• Acer N Series

Automotive navigation systems
• Acer e300 series Travel Companion,[15]
with Destinator and NAVTEQ maps.
Servers and storage
• Acer Altos series
Workstations
• Acer PICA
Computer displays
• DLP Projectors
Other
• Digital cameras
• LCD TVs
• Mobile phones
Brands
•
• eMachines
• Gateway
• Packard Bell
• E-TEN
• Glofiish
Sport
Acer sponsored the BAR-Honda Formula One
racing team in the year 2000.[16] In 2001,
Acer provided sponsorship to the Prost Grand
Prix Formula One team, and the team’s Ferrari
engines were badged as Acers.
Acer currently sponsors the Ferrari Formula
1 team. In 2003 Acer signed a Gold
Partner sponsorship deal with FC Internazionale
- Milano (Inter Milan) Football
Club. From January 2007, Acer has become
Official Supplier of FC Barcelona.[17] On
March 19, 2007, Acer announced that they
will sponsor the Factory Fiat Yamaha Team
for the 2007 MotoGP World Championship
season. From 2009, Packard Bell (a subsidiary
of Acer) will be the sponsor of Fiat
Yamaha MotoGP.[18]
There was an agreement beginning on
January 1, 2009 which includes the 2010
Winter Olympic Games in Vancouver and the
London 2012 Summer Olympic Games.
Under this agreement, Acer will be listed
among the Worldwide TOP Partners for both
the Vancouver 2010 Olympic Winter Games
and for the London 2012 Summer Olympics.

Hi Every One !!!!!
Acer has been the subject of lawsuits, notably from its rival, Hewlett-Packard. According to the lawsuit, Acer was infringing numerous
technological patents, including power management in notebooks. Unleashed that Acer.